Alpha product history and timeline
History
We will explain the history and timeline of ALPHA products. We will explain the products in an easy-to-understand manner even for first-time customers.
SERIES MODEL
SERIES
Alpha product history and chronology explained
| 2011 | Yukizaki's original jewelry series "ALPHA" is born. |
|---|---|
| 2018 | The winner of the Japan Jewelry Best Dresser Award will receive an "S" initial pendant. |
| 2018 | Former professional boxer Floyd Mayweather Jr. visited the Ginza store and purchased Nomble Alpha and other products. |
| 2019 | It became a hot topic when musicians and models wore it on the runway at the Girls Awards. |
| 2019 | Korean idol Lee Hongki has been appointed as the new brand ambassador, attracting attention not only in Japan but also overseas. |
| 2022 | It has become known as Yukizaki's signature jewelry and is worn privately by many celebrities. |
| 2024 | VWXYZ is newly added to the "ALPHA" series, creating a more global lineup. |
Handling brand
- ROLEX
Rolex Cartier
Cartier OMEGA
OMEGA PATEK PHILIPPE
PATEK PHILIPPE AUDEMARS PIGUET
AUDEMARS PIGUET Breguet
Breguet ROGER DUBUIS
ROGER DUBUIS A.LANGE & SOHNE
Lange & Söhne HUBLOT
HUBLOT FRANCK MULLER
FRANCK MULLER CHANEL
CHANEL HARRY WINSTON
HARRY WINSTON JAEGER LE COULTRE
JAEGER LE COULTRE IWC
IWC PANERAI
PANERAI BREITLING
BREITLING TAG HEUER
TAG HEUER Van Cleef & Arpels
Van Cleef & Arpels HERMES
Hermes Chopard
Chopard ZENITH
Zenith DAMIANI
Damiani TUDOR
Tudor (Tudor) TIFFANY&Co.
Tiffany PIAGET
Piaget BOUCHERON
Boucheron BVLGARI
BVLGARI RICHARD MILLE
Richard Mille



